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Publisher's Letter: Behind the Screens

Computer whizzes delivering a publishing revolution to EW readers

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Down the hall from my office here at Entertainment Weekly is a room where the people who make the magazine ”happen” sit. They don’t write, edit, report, design, or select photos, or sell advertising space or subscriptions. Yet without them, producing EW the way millions of readers have come to love it would be next to impossible.

I’m talking about the folks in EW’s production department. This group is responsible for makeup, which includes the delicate positioning of advertising throughout the magazine; imaging, the electronic assembly of our editorial . pages; and operations, the detail-driven management of our publication’s printing, binding, and distribution.

At our launch in February of 1990, EW was one of the first national consumer magazines to be written, designed, and produced using Macintosh-based technology. Since then we’ve continued to upgrade our capabilities to ensure the turnaround speed and flexibility demanded by the fast-paced world of entertainment.

Energetically leading EW’s techno-charge for the past 31 2 years has been Andy Blau, our magazine’s production director. Intent and unflappable, he has developed a department of equally dedicated individuals, wonderfully creative people who work round the clock (they have the late-night delivery menus to prove it). Andy’s leadership has allowed EW to boldly (and regularly) go where no magazine has gone before. And, as you might expect, these leadership qualities have not gone unnoticed. In fact, one of our sister publications, Time magazine, recently offered Andy the opportunity to become its director of production and editorial operations. All of us here thank Andy for his talent and vision, and for building the ”bench strength” that made EW’s own operations director, Carol Mazzarella, the natural and most deserving choice to replace him as our production director.

As publishing technology continues to change, it’s nice to know that the sure and steady hands of our production department are on the controls, guiding Entertainment Weekly into the future.